Where ever you browse online, you are likely to run into pop-ups. Whether you love them or hate them, there is no denying that they are a very effective way to catch your visitors’ attention. Our clients have reported up to 6x the increase in email subscribers since implementing our pop-ups when compared to a less intrusive capturing method like buttons or boxes.
WHY DO POP-UPS WORK?
Generally, a pop-up presents a strong Call-to-Action to the visitor. Typically, this could be a discount coupon or a seasonal sale, and equally important, it could be a newsletter subscription engagement point, where your goal is to collect more data and grow your mailing list.
WHY COLLECTING MORE EMAIL ADDRESSES MATTERS?
You probably spend a lot of money bringing in new visitors to your online store. However, many will end up leaving your site without making a purchase. Or more importantly, without leaving you any data to re-engage them in the future. Remember that email converts customers better than any other channel. Having your customers’ email address enables you to target them in a more personalized way and in an environment that is less “noisy” than other marketing channels, like Facebook or Google. By using personalized content for audiences of specific genders or brand affiliations, you can improve your CTR up to 6x. Click here to see how we make it simple.
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Things to know about HVAC and Refrigeration Service Providers
If you want to be taken care of when it comes to heating, cooling, ventilation, and refrigeration services, it is good to have contacts of a professional. Most of these professionals are experts when it comes to emergency and also daily services. There are so many services that can be offered by HVAC service providers like repair, installation, and maintenance of the HVAC systems. HVAC systems can save you a lot, mostly when you are paying electricity bills. HVAC system s can be installed in homes, workplaces, and also in any other kind of building. If you are a homeowner, don’t hesitate to install HVAC systems. Many home homeowners benefit a lot because of the comfort and quality air all through the years, so long as it has been installed well. They come with a lot of advantages that you can only experience if you have installed them. Like in any other field, not all technicians are qualified, and that is why you need to be careful as you search for one.
You must be sure of the qualification because this is what will determine the kind of services that awaits you. There are some qualifications that an expert in HVAC services must possess, so investigating that can be a good thing. There are some things you need to put into consideration if you want to work with the best HVAC and refrigeration services provider. Before the installation of the HVAC systems, makes sure of the size of your place. This is because the HVAC systems must be fitted correctly. The company must have the most qualified technicians who know much when it comes to HVAC services. You can check on their credentials so that you can be sure. Don’t be in a hurry as you check on the qualifications because this is the only way you can be assured of the quality services. Poor installation of HVAC systems can lead to severe problems, and that is why you need to be extra careful. It is also essential to make sure that the professionals also know much about the repair and also maintenance.
With this, you will have comfort as you hire them because you will be assured of the services. The experience is also something that you must consider. The number of years the HVAC and refrigeration service provider also shows that they have worked for many clients, which is the best thing when it comes to expertise. Make sure that the professionals are also friendly enough. They must be willing to interact with you on the benefits of installing HVAC systems and more on the maintenance. With such kind of experts, you will have the courage as you install the systems. The company dealing with installation, repair, and maintenance of HVAC systems must also be selling them so that you won’t have to move from one shop to another. The cost must also be affordable. It is good to make sure that the installation and repair charges are also reasonable. Setting a budget is something that can help you if you are thinking of engaging HVAC and refrigeration service provider.
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If you’re logging into your online banking, using a Virtual Private Network (VPN), encrypting files on your hard drive, you probably want better security that’s harder to crack on your VPN.
To make you as relaxed and simply sound as safe as possible, on their websites and in advertising, many services offer “military-grade encryption.” “Bank-level encryption” is another term in marketing that has been thrown around a lot. It’s basically the same thing: AES-256 or AES-128, because most banks are using them. In fact, some banks are advertising their “encryption of military grade.”
So what is encryption?
While computer scientists or developers have developed far more complicated methods to do so, it is that encryption simply takes some meaningful information and scrambles it so it becomes gibberish. Turning it back into real information — video files, images, or simple messages — can only be achieved by decrypting it back from gibberish using a method called a cipher, usually depending on important piece of information called a key.
Military encryption means encryption with AES-256. This is the Advanced Encryption Standard with a key size of 256-bit. AES-256 has a larger key size that differs from AES-128 and AES-192. This requires a little more processing power used for encryption and decryption, but all that extra work will make AES-256 even more difficult to crack.
AES-256 has been widely used by many services and software. Actually it is likely that you are using this “military-grade encryption“ all the time. Windows use AES-128 by default, but AES-128 should still be very secure and resistant to attack, also can be called “military-grade”.
AES-128 is essentially as safe but with that larger number and that “military-grade encryption” many people would feel more secure. The thing is, you have pretty good encryption AES-256, AES-128, or AES-192. In brief, “military-grade” does not mean too much.